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Showing posts from 2024

Bhojpuri, the Brass Tack of Hindi Belt, is gearing up and so are OTT App

 OTT platforms like Netflix, Amazon Prime Video, MX Player, Hotstar , Jio Cinema and others occasionally include Bhojpuri content in their libraries, but if you're specifically looking for a platform focused solely on Bhojpuri content, they are very few. Manoj Pandey, a Noida based Filmmaker who also owns MVF Player, an OTT player dedicated to Bhojpuri says the language has a vast audience spread all across the world. This language which belongs to the Bhojpur region of Bihar and U.P. is now a pan India rage. It spread to Punjab, Gujarat, Tamil Nadu and Andhra like non-Hindi speaking states through Bihari laborer. In the past Britishers sent Laborer to far flung areas like, Surinam, Trinidad, Fiji, Mauritius etc. It still has  overwhelming presence there and it adds up to the effective Bhojpuri audience which some feels rivals the official language Hindi.  Its vast appeal and potential was the reason Arvind Kejriwal, hired Antara Singh Priyanka , a Bhojpuri singer, for the election

FDDI launching 24 weeks resettlement course for defense personnel

 FDDI - Footwear Design and Development Institute -  is an Institute of National Importance (INI) under Ministry of Commerce, Government of India. The Institute is working on designing a 24 weeks program for defense professionals which will enhance their skills to compete in job market for getting employment or starting their own business after completing their tenure in Indian Army. The course targeting personnel aged 34-53 years aims at enhancing their managerial skills, closing the gap between their skillsets and required skills in civilian environment and also enhancing their IT skills so that they can handle latest and relevant software for managing. Faculty Retail of FDDI Ms. Renu Sharma, threw light on these topics talking to the Editor.

Special Forces Style Tourism Fad in India

 It is a commando style tourism at weekend, in which a person or group covers roughly 8 tourist sights each day starting from Friday Night and terminating on Sunday night. People choose nearby destinations for escapade, like Delhi, Agra & Jaipur termed Golden Triangle or Mumbai/Goa and so on. This fast paced tourism is popular among working people who are free after Friday office work. Most IT companies in India offer 5 days a week of working. Also foreign tourists visiting New Delhi/Gurgaon/Noida for a business trip are looking for this package. Golden Triangle India: Qutub Minar, Taj Mahal and Hawa Mahal Travel Itinerary for Golden Triangle Special force package includes Delhi-Agra-Jaipur Delhi package, which starts from Qutab Minar visit on Friday evening, Taj Mahal on Saturday and Jaipur on Sunday. Similar packages are worked out by local travel operators working in Mumbai, Bengaluru and Hyderabad. They all attract tourists from around the world because they are IT hubs of Indi

Angrakha Fad Beats Odhni and Chunari style this Holi Season

 People seem to be in the mood of celebrating the festival of Holi in an Angrakha style, this year which will mark the beginning of full fledged celebration post COVID-19. Angrakha is a traditional Indian garment characterized by its crossover design, typically worn with a tie or knot on one side. It is popular in various parts of India, especially in regions with a rich cultural heritage. So, if online stores style trends are any clue, women are preferring it over Odhni or Chunari for celebrating Holi, the festival of colors, while wearing attire featuring the Angrakha style seems to be the fad. This could involve incorporating vibrant colors, perhaps reminiscent of the traditional colors used during Holi celebrations, along with the unique design elements elements of the Angrakha garment. During Holi, people traditionally wear white clothes that can showcase the vivid colors of the festival's powders. However, incorporating the Angrakha style into these outfits could add a touch

Riding the Rails: Exploring the Luxury Train Fad

Emergence of the Train Tour Fad In an era defined by fast-paced lifestyles and instant gratification, a new trend has emerged – the luxury train fad. Offering a nostalgic escape from the hustle and bustle of modern life, luxury trains have captured the imagination of travelers seeking a unique blend of opulence, adventure, and old-world charm. Luxury trains evoke a sense of timeless elegance and sophistication, harkening back to a bygone era of glamorous rail travel. From meticulously restored vintage carriages to sleek modern amenities, these trains offer a level of comfort and service unmatched by conventional modes of transportation. For travelers, the allure lies not only in the destination but in the journey itself – a leisurely sojourn through picturesque landscapes, punctuated by gourmet meals, exclusive excursions, and personalized service. At a time when mass tourism has become increasingly commodified and homogenized, luxury trains offer a more intimate and authentic travel e

Anant Ambani Radhika Merchant wedding event is the bigger form of already existing Event Fad

Ambanis will be spending around INR 1000 Cr. for their son's wedding. Pre wedding itself was a big event. However, this is not something bolt from the blue. People are already doing it. Many youtubers manufacture occassions to celebrte. There are multiple factors shaping ths phenomenon. It is not the celebration itself which has raised eyebrows, its the dimension it has drawn out into.  Wedding in India is a burgeoning industry Just before this event Prime Minister of India Mr. Narendra Nath Modi announced how wedding industry has become bigger over the years and why there should be more emphasis from all sides to nurture it. He drew parallels between "Make in India" and "Wed in India". If you look around you will find social media events in your locality catching up. Many Youtubers arrange big events for birthdays and other occasions which were not so noticeable earlier. Its the social media and its overpowering impact that ha caused it to grow bigger.  Big Eve

Indian General Elections are coming and so Gamcha, Angrakha & Muretha sales are going up

Indian General Elections scheduled in March-April, 2024, has seen burgeoning sales of Gamcha, Angrakha & Murethas considered rural alternatives of necktie. This year many Indian cites with political air gushing in, a sudden splurge of this fad is cathing up among urban population to show off their political inclinations.Historically, it served as a versatile garment, worn primarily by laborers, farmers, and artisans to shield themselves from the harsh sun, wipe away sweat, and provide a makeshift towel. Its practicality, affordability, and durability made it an indispensable part of daily life across rural India.Despite its humble beginnings, the gamcha has evolved over time to meet changing needs and tastes. Today, it finds new life beyond its traditional role as a garment or towel. Its versatility makes it a multifunctional accessory with a myriad of uses – from a stylish fashion statement to a sustainable alternative in eco-friendly practices. Designers and fashion enthusiasts a